AI-Powered Financial Accountability Partner

AI-Powered Financial Accountability Partner

Helping users stay accountable and make smarter financial decisions every day.

Helping users stay accountable and make smarter financial decisions every day.

SUMMARY & IMPACT

SUMMARY & IMPACT

Helping young professionals stay on top of their finances with AI.

Helping young professionals stay on top of their finances with AI.

I initiated this project independently during an intensive Product Management fellowship with Co.Lab. The goal was to explore how AI could serve as a proactive financial accountability partner, helping young professionals stay on top of their goals and make smarter decisions in real time.


By combining research on personal finance behavior with emerging AI capabilities, I defined the problem space, designed user flows, and built a functional prototype. This self-directed initiative allowed me to apply product strategy, user-centered design, and AI integration in a hands-on, end-to-end experience.


The project was recognized by industry professionals and judges, ranking in the top 3 out of 200 participants for its innovative use of AI, relevance, and potential impact on personal finance.


Role: Product Manager


Tools: Figma, Miro, Bubble (no-code application), Notion, Google Workspace


Skills: Product strategy, UX/UI design, User research, AI feature design, Prototyping, End-to-end product development

I initiated this project independently during an intensive Product Management fellowship with Co.Lab. The goal was to explore how AI could serve as a proactive financial accountability partner, helping young professionals stay on top of their goals and make smarter decisions in real time.


By combining research on personal finance behavior with emerging AI capabilities, I defined the problem space, designed user flows, and built a functional prototype. This self-directed initiative allowed me to apply product strategy, user-centered design, and AI integration in a hands-on, end-to-end experience.


The project was recognized by industry professionals and judges, ranking in the top 3 out of 200 participants for its innovative use of AI, relevance, and potential impact on personal finance.


Role: Product Manager


Tools: Figma, Miro, Bubble (no-code application), Notion, Google Workspace


Skills: Product strategy, UX/UI design, User research, AI feature design, Prototyping, End-to-end product development

CONTEXT/ PROBLEM SPACE

CONTEXT/ PROBLEM SPACE

Researching how stress and habits affect financial decisions.

Researching how stress and habits affect financial decisions.

Managing money can be tough, especially for young professionals trying to stick to a budget, avoid overspending, and reach their financial goals. I looked into how stress, motivation, and decision-making affect the way people handle money, which helped me understand why it’s easy to slip up even when intentions are good.


To dig deeper, I talked with 16 university students and 8 young professionals about their experiences with budgeting and spending. I used affinity mapping to group their feedback and spot patterns, which highlighted the areas where people struggled most.


The biggest pain points were:

  • Keeping on track with budgets

  • Getting timely reminders and guidance

  • Avoiding impulsive spending when stressed or distracted


This research gave me a clear picture of the challenges young professionals face and guided the design of an AI-powered tool to give practical, supportive help for everyday financial decisions.

Managing money can be tough, especially for young professionals trying to stick to a budget, avoid overspending, and reach their financial goals. I looked into how stress, motivation, and decision-making affect the way people handle money, which helped me understand why it’s easy to slip up even when intentions are good.


To dig deeper, I talked with 16 university students and 8 young professionals about their experiences with budgeting and spending. I used affinity mapping to group their feedback and spot patterns, which highlighted the areas where people struggled most.


The biggest pain points were:

  • Keeping on track with budgets

  • Getting timely reminders and guidance

  • Avoiding impulsive spending when stressed or distracted


This research gave me a clear picture of the challenges young professionals face and guided the design of an AI-powered tool to give practical, supportive help for everyday financial decisions.

SOLUTIONS

SOLUTIONS

A generative AI companion to guide better financial decisions.

A generative AI companion to guide better financial decisions.

Based on research and user insights, I explored how generative AI could act as a personal accountability partner, helping young professionals stay on budget, make informed spending choices, and build consistent financial habits. After ideating and testing multiple concepts, I focused on three core areas.

Based on research and user insights, I explored how generative AI could act as a personal accountability partner, helping young professionals stay on budget, make informed spending choices, and build consistent financial habits. After ideating and testing multiple concepts, I focused on three core areas.

Pop-up Guidance

Chat with a generative AI assistant that gives real-time nudges when you’re about to make a purchase.

Pop-up Guidance

Chat with a generative AI assistant that gives real-time nudges when you’re about to make a purchase.

Pop-up Guidance

Chat with a generative AI assistant that gives real-time nudges when you’re about to make a purchase.

The AI acts as a personal accountability partner, popping up when users are about to make a purchase with messages like “You’re good to go” or “Let’s think this over.” This helps users pause, reflect, and make more intentional spending choices.

The AI acts as a personal accountability partner, popping up when users are about to make a purchase with messages like “You’re good to go” or “Let’s think this over.” This helps users pause, reflect, and make more intentional spending choices.

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Bank Integration

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Bank Integration

Bank Integration

Bank Integration

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Bank Integration

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Bank Integration

Bank Integration

Bank Integration

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Bank Integration

Seamlessly connect your accounts so the AI can track spending and provide personalized guidance

Bank Integration

Bank Integration

Bank Integration

By integrating with users’ bank accounts, the AI tracks spending patterns, monitors budgets, and provides context-aware guidance. This ensures recommendations are relevant and actionable, making financial management feel effortless.

By integrating with users’ bank accounts, the AI tracks spending patterns, monitors budgets, and provides context-aware guidance. This ensures recommendations are relevant and actionable, making financial management feel effortless.

Interactive AI Assistant

Engage with the AI in multiple ways to stay accountable and build lasting financial habits.

Interactive AI Assistant

Engage with the AI in multiple ways to stay accountable and build lasting financial habits.

Interactive AI Assistant

Engage with the AI in multiple ways to stay accountable and build lasting financial habits.

Users can:

  • Talk with the AI Assistant – Look back at previous questions and have deeper conversations about their spending and habits.

  • Chat with the AI Assistant – Ask quick questions and get handy tips for everyday money decisions.

  • Ask the AI Assistant – Get personalized advice and suggestions based on their own spending patterns.

Users can:

  • Talk with the AI Assistant – Look back at previous questions and have deeper conversations about their spending and habits.

  • Chat with the AI Assistant – Ask quick questions and get handy tips for everyday money decisions.

  • Ask the AI Assistant – Get personalized advice and suggestions based on their own spending patterns.

PRODUCT REQUIREMENTS DOCUMENT

PRODUCT REQUIREMENTS DOCUMENT

Explore the full product vision and detailed requirements

Explore the full product vision and detailed requirements

This project captures the core AI-driven features and interactions, but there’s more in the full design and product plan. For a complete breakdown of flows, edge cases, and feature specifications, refer to the Product Requirements Document (PRD).

This project captures the core AI-driven features and interactions, but there’s more in the full design and product plan. For a complete breakdown of flows, edge cases, and feature specifications, refer to the Product Requirements Document (PRD).

thanks for stopping by!


Fueled by matcha and afrobeats.


shoray ajayi © 2025

contact me

thanks for stopping by!


Fueled by matcha and afrobeats.


shoray ajayi © 2025

contact me

thanks for stopping by!


Fueled by matcha and afrobeats.


shoray ajayi © 2025

contact me